
Project Notes: Nicole Yershon
Nicole Yershon is a renowned innovation consultant, speaker, and author known for her transformative approach to business and leadership. With a career spanning decades, she has earned a reputation as a disruptor, blending creativity, technology, and strategy to help organisations navigate change and embrace innovation. Nicole founded the Ogilvy Lab, where she pioneered groundbreaking solutions in advertising and marketing, and later established the Innovation Consultancy, delivering tailored strategies to businesses worldwide.
I was tasked with designing a dynamic brand identity that reflects her innovative career and creative spirit. To highlight her groundbreaking, disruptive creativity and unique individuality, I incorporated a liquid splash motif, symbolising fluidity, boldness, and originality.