Project: KindertoEarth

KindertoEarth is a grassroots community initiative dedicated to cleaning up and revitalising areas across Ireland. Driven by local volunteers, the effort focuses on promoting environmental awareness and encouraging collective action to tackle litter and pollution. Supported and amplified through social media, KindertoEarth inspires communities to take pride in their surroundings, fostering a sense of responsibility and connection to the natural world. By uniting people with a shared goal of protecting Ireland’s beauty, the initiative continues to grow, making a tangible impact on both local environments and community spirit.

Colette Henry approached me to collaborate on her new project, KindertoEarth, a community-driven initiative dedicated to environmental clean-up efforts across Ireland. I was tasked with designing a compelling and versatile brand identity that could be effectively utilised across social media platforms to raise awareness and drive engagement for environmentally focused, community-led events. The branding needed to resonate with audiences, inspire action, and reflect the initiative’s mission to promote sustainability and protect local environments.